"Cooking is, without a doubt, one of the most important things a person can ever learn.
Once someone has that knowledge, that's it - they're set for life" Jamie Oliver
TED Prize winner Jamie Oliver makes the case for an all-out assault on our ignorance of food. Jamie is transforming the way we feed ourselves, and our children. He was drawn to the kitchen since he was a child working in his fathers pub-restaurant. Now, Oliver is using his fame and charm to bring attention to the changes that Brits and Americans need to make in their lifestyles and diet.
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